The Sun | CR7 “Origins”
CRISTIANO RONALDO did his best James Bond impersonation while advertising his new fragrance ORIGINS. The Manchester United star, 36, begins the advert by taking a sniff of his new smell in the laboratory, indulging in its scent with his eyes closed. The camera then cuts to Ronaldo apparently diving into the ocean where he […]
Briefing | Continente plays for national football teams
O Continente marca o patrocínio à Seleção A de futebol masculino e feminimo e à de Sub-21 masculino, através de uma campanha multimeios com criatividade da Fuel e produção do Ministério dos Filmes. “Esta fome de vencer não pára de crescer” é o conceito da publicidade, que conta com vários jogadores como protagonistas e com […]
Meios & Publicidade | Jéssica Silva and Kika Nazareth help Continente to position themselves as the “sponsor” of all the portuguese national teams
“This hunger to win doesn’t stop growing” is the concept of the campaign that kicks off this monday to strengthen Continente connection to the FPF and to underline the brand’s support for national teams on the eve of the kick-off for Euro 2020. One of the highlights goes to the participation of Jéssica Silva and […]
News Cision | Continente is “sponsor of one portuguese national team”
“This hunger to win doesn’t stop growing” is the concept of the multi-media campaign that starts today, with the players Bruno Fernandes, Rúben Dias, Diogo Jota, Jéssica Silva, Kika Nazareth and Diogo Queirós, and which marks the official sponsorship of Continente, not only to the A Men’s Football Team, but also to the U-21 Men’s […]
Imagens de Marca | A trip behind the scenes of the new NOS 5G campaign
‘O Amanhã’ is the new NOS campaign and was developed by Havas Different, produced by Ministério Dos Filmes and directed by Marco Martins. Filmed between Porto and Lisbon, the 180 shots of this campaign that, according to the brand, want to send us to a latent state of conceptualisation and exploration of knowledge and creativity. […]
Meios e Publicidade | NOS joins 20 national talents from arts to science
Scientist Elvira Fortunato, astrophysicist André Moitinho, virologist Pedro Simas or doctor Gustavo Carona are some of the figures who join the names of the arts and culture in a new NOS campaign that represents “a wish for the future”. “Today there is a great desire to turn the page, a desire for the future. The […]
NOS summons Branko, Elvira Fortunato and Pedro Simas for a new page turn
NOS 5G campaign kicks off this Thursday. “O Amanhã” has the creativity of Havas and directed by Marco Martins. If the future is a blank page, write it and flip it. And 5G will be this tool to design the future. Branko, Dino d’Santiago, Siza Vieira, Elvira Fortunato, Pedro Simas, Afonso Cruz or Gustavo Carona […]
Briefing | The effectiveness of the Super Doc campaign
The effectiveness of the Super Doc campaign was proven in terms of communication, sales, reputation and social impact. Who says this is the director of Beer Marketing and Sponsorship of the Super Bock Group, Bruno Albuquerque, for whom efficiency is a constant challenge in a market as competitive as that of beers. The context was […]
Imagens de Marca | For Continente “There will always be Christmas”
“There will always be Christmas” is the signature of the campaign that Continente presents for this Christmas on TV, radio, outdoors, press and digital, in homage to traditions and the Christmas season. Defending Portugal, family unity and the importance of maintaining roots, this time the brand was joined by Cantares de Manhouce, a traditional music […]