“Love” on Ads of the World

A dedicated husband learns the art of make-up on itself so that he can start applying make-up on his wife’s, who no longer knows how to do it because of Alzheimer’s, a lovely example that teaches all of us, the most important thing: to love the patient above all else. in ads of the world

“AHDPA: Love” on shots

Alzheimer’s affects more than just the person it takes a hold of; it also impacts the family. In this spot for AHDPA from Havas Portugal, directors Leone Niel and Guilherme Branquinho focus on the lengths a husband goes to take care of his wife. The love between the elderly couple is apparent, perhaps a little more so than they intended. in shots

Briefing: #ourchoice of april has robots and humans

Thank God It’s Friday! It is a common “feeling” and the motto of our special newsletter on Friday. Today we present #ourchoice of April. Signed by Partners, this MEO campaign, which is already in the second wave, marked the new positioning – Humaniza-te – and premieres the face-to-face between humans and robots. “MEO, Cristiano introduces […]

“SARA” in IndieLisboa

IndieLisboa presents, in a special session, the first two episodes of the new series directed by Marco Martins (How to Draw a Perfect Circle and Traces of a Diary, IndieLisboa 2010) for RTP. Beatriz Batarda plays Sara, a Portuguese actress known for her ease in crying on demand and for her dramatic roles. But one […]

Optimum: You’ve Never Seen Anything Like It & Optimum: Futebol Vs Football

The world’s best soccer player, Cristiano Ronaldo, made his American football debut during Super Bowl LII, starring in Altice USA’s first Super Bowl spot and marking the first campaign from Altice USA and agency partner Y&R. The spot follows Ronaldo as he discovers “football” in America with the help of the Altice One entertainment experience, taking […]

Optimum: You’ve Never Seen Anything Like It & Optimum: Futebol Vs Football

The world’s best soccer player, Cristiano Ronaldo, made his American football debut during Super Bowl LII, starring in Altice USA’s first Super Bowl spot and marking the first campaign from Altice USA and agency partner Y&R. The spot follows Ronaldo as he discovers “football” in America with the help of the Altice One entertainment experience, taking […]